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CV

Jeff Cracolice
 

Bay Area, CA & Central Vermont

 

E-mail: jcracolice@gmail.com

Phone: 831.465.4123

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Professional info​

I have always loved golf. I appreciate the complexity of the game and the need for preparation and practice to truly get better. There are many similarities between success on the golf course and success in the sales. To excel at either one you need to have the right balance of skill, discipline, hard work, and a little bit of luck.

Work experience
VP Strategic Partnerships, Kingman & Co

2020 - present

 

Provide multimedia advertising sales representation for Captivate Network, Financial Times, Nikkei, Nasdaq.com, and The Hill.

Director National Accounts, Captivate

​2020 - present

 

Known for its vast network of 12,000 elevator/lobby displays located in 1,600 premier office buildings across North America, Captivate connects advertisers with more than 13 million unique monthly viewers through creative, research-driven and Nielsen-measured advertising and marketing programs. By engaging its viewers with timely news and actionable information, Captivate provides advertisers with a highly desirable and difficult-to-reach audience of affluent and influential business professionals.

 

Account Director, Valassis Digital (formerly MaxPoint).

2015 -  2020

Represented the leader in marketing technology and consumer engagement. Maxpoint/Valassis is an omnichannel solution and Marketing technology connecting billions of consumer behavior and location signals to enhance predictability, personalization, and scalability of multichannel campaigns.

 

Vice President, Wells Fargo Insurance

2011 - 2014

 

Continually review product and service offerings to ensure customers’ needs are met and risk is mitigated and aligned with their long-term strategic goals.

Director of Sales, Wall Street Journal

2009 - 2011

Responsible for all areas of account management: development of accounts understanding, understanding clients' businesses, competitor solutions and client's current and developing needs.

Associate Publisher, Ziff Davis Enterprise

1998 - 2008

Sales and Management responsibilities for the West Coast sales team for three publications. Launched sales management of New York City and the North East territories for new property/publication. Team leader in integrated selling across multiple product platforms: print, online advertising, event sponsorship, content development and lead generation. Chairman’s Club: generated 150% of budget

Senior AM, Tiffany & Co

1993-1999

Achieved annual quota’s 4 out 5 years. Top 10% nationally in sales 3 years in a row. Top 5% in selling service recognition programs to major accounts.

Skills

Advertising, Media and Sponsorship

Sales, Marketing and Strategy 

Negotiation 

Sales and Organizational Management

Excellent communication and presentation skills

Strong attention to detail, and diligent follow-through

Proven track record of successfully reaching and exceeding revenue goals

RFPs: Create and present needs-based solutions and high quality objective based opportunities

Develop and actively manage short and long-term account plans based on client brand and performance marketing objectives

Education​
UCLA

 

#1 public university in the nation 4 years in a row. BA, Math Applied Science. Member of the UCLA golf team; walk-on freshman year.

© 2021 JCracolice

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